This Is Your Mission

Posted by Raven Zachary on 24 August 2010 @ 13:50 PT

We at Small Society love Whole Foods Market. Last Sumer, we had the privilege of working with them on the launch of the Whole Foods Market Recipes App, which you can read about on our company blog (Whole Foods: our most drool-inducing project yet).

So we were ecstatic when they approached us about building an app that helps people discover foods they haven’t tried before, and get on the path to healthier choices.  The result is the Whole Foods Market Missions app, and it’s available on the iTunes App Store now.

We love a lot of things about this app: it’s fun, it’s really beautiful, and it has a sense of discovery.  We also love that by using a game-like approach, people can learn about eating right in an engaging, entertaining way with close to 400 healthy eating tips and over 70 missions.  But underneath all of that is some pretty compelling technology - the store locator was reengineered in Core Data, we integrated with Twitter and Facebook, and  the app is engineered for ultimate beauty when viewed on an iPhone 4 with Retina display.

We have all challenged ourselves when it comes to food, and most of the time the challenge is to cut something out.  This app offers some balance, by adding things in that you might not have thought about, or forgot that you knew.  So download it today, and take some steps towards trying something new.

Download the Whole Foods Market Missions App for FREE from the iTunes App Store.

Visit the Whole Foods Market Missions App Product Page.